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Currently Viewing Posts Tagged Joel Bieber

“Get a Tailor”

I often hear that we are living in difficult times. I cannot disagree. There is a lot of anger out there.  I guess that’s why I like this picture. Lessons from a dog about finding joy in living in the present!

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Which brings me to some anger that came in on our website a couple of nights ago. Here was the message:

Message Body:
You have the worst commercials I’ve ever seen. Your clothes are terrible. It would benefit you to meet with clothing specialist and a decent ad agency..

How about that! I guess she doesn’t like my suits… or my commercials? Where there is anger….there is also pain!

Which brings me to the survey that we had done several years ago. At the time, a political survey company, headed by a man named Frank Luntz, (His wikipedia) was a good place to start. He was know for doing political surveys in several states. This was long before Frank Luntz was regularly seen on Fox News. (By the way, his hair is fascinating. Just sayin’. Survey says?)

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It was around 1995, and I was still facing a lot of criticism for my commercials. On a weekly basis, I would hear from lawyers, who told me that they were offended by them. Some even said I was ruining the profession. So, even though business was good, I was still concerned about our marketing. I had to be confident in trying jury trials and legal marketing was still a bit new. (Today, people are so used to legal marketing that it’s not easy to even make an impact with TV ads)

I hired Frank Luntz to do a survey of several things, so that it didn’t seem like it was only a survey about our marketing. This was back in the day, when people would be honest about their feelings in a survey. Now… not so much.

Luntz finished his survey and left a voicemail that he wanted to go over the results. Even though we had hired him, he had no idea what we did as a business. Those doing the survey were not in any of our markets.

I called Luntz and said that I was returning his call. “What do you do for a living?”, he started out. I told him that I was a lawyer. He seemed more confused, which made me really wonder what he was about to tell me.

“I laughed when I read the survey responses”, Luntz said. Which isn’t what I expected. Then he went on to tell me what he had learned. One-third of the people liked me; one third despised me. And then he added, that there was about 6% who had never heard of me… and the rest could care less about me.

He went on to add, “keep doing what you are doing. It’s obviously working, because they know who you are”.

I have to admit that I fall in the category of wanting to be liked. Still, when I see a web hit that comes in about our advertising, I remember what Luntz told me. At least you are getting their attention. Advertising and branding. And 40 years from now, I hope I am still receiving those calls!

An attack on the suits? Right? Maybe I should show more of the socks next time!!!

And finally, I have to mention National Coffee Day.  Shouldn’t this be a federal holiday? Yes! On our law firm social media pages, we are having a contest, to celebrate.  These are the good days!

I hope you have a great weekend! And here is pic o’ day. More dog humor. I guess this pup is not living in the present!

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Congressman’s Unique Alcohol Defense

When I read about U.S. Representative Tim Ryan, I admit that I knew then that I hadn’t seen it all. (Yorktown News) The story begins when Ryan was cited for a misdemeanor for public intoxication. He was charged in Lexington, Virginia.

It’s unusual to read about a Congressman being charged with public intoxication, but that’s where the story goes to a unique defense on the charge. Ryan describes the event as follows, “We were walking down the street, and I had thrown my back out the day before. I was contorted and got pulled over. They stopped me. It was bizarre.”

As a blog detective, I know that you want more clues before making up your mind on the charge. Well, Ryan had just left the wedding reception of a staff member and was walking outside. That’s when he was stopped by police around 2:01 a.m. on August 25. He refused the police request to blow into a Breathalyzer to prove he had not been drinking.

Ryan further explained to the reporter that, “I couldn’t believe they wanted to arrest me, so I refused to take the Breathalyzer”. He went on to say that he was aware that the town police had a history of pulling people over, and that was another reason for his refusal. He was not going to give in to that.

On Tuesday, the six-term Congressman did not show up for his Virginia misdemeanor trial. His attorney did show up and the presiding Judge of Lexington/Rockbridge General District Court, dismissed the charge. There were no more details on the trial and General District Court is a Court of no record, which means that there is no Court reporter transcribing the testimony.

I guess it’s not fair to consider that Ryan had three prior disorderly conduct charges in 2003, when he was a student at Bowling Green University. Instead, we should focus on the fact that he expects to get back on the House Appropriations Committee that helps determine our Federal spending. That Committee oversees about a trillion dollars in spending bills.

I certainly believe the bad back defense. I mean, he probably was in such pain at 2 in the morning after that reception. Those mean Virginia policemen were just targeting a hunched-over man.

For pic o’ day, my Mom sent me an excellent driver!

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